{"id":86,"date":"2013-02-12T03:50:56","date_gmt":"2013-02-12T01:50:56","guid":{"rendered":"https:\/\/www.blog-en-nord.com\/jcw\/?p=86"},"modified":"2013-02-12T03:50:56","modified_gmt":"2013-02-12T01:50:56","slug":"jcw-2013-vendredi-22-mars-apres-midi-web-analytics","status":"publish","type":"post","link":"https:\/\/blog-en-nord.com\/jcw\/2013\/jcw-2013-vendredi-22-mars-apres-midi-web-analytics\/","title":{"rendered":"JCW 2013 \u2013 vendredi 22 mars apr\u00e8s-midi \u2013 web analytics"},"content":{"rendered":"<figure style=\"width: 240px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" alt=\"Journ\u00e9es du contenu web - web analytics\" src=\"https:\/\/www.blog-en-nord.com\/images\/5503961340_9bd056bfdb_m.jpg\" width=\"240\" height=\"240\" \/><figcaption class=\"wp-caption-text\">Journ\u00e9es du contenu web &#8211; web analytics<\/figcaption><\/figure>\n<p><span style=\"font-size: 13px;line-height: 19px\">Alors que la 1er journ\u00e9e des contenus web \u00e0 Lille\u00a0est consacr\u00e9e \u00e0 la\u00a0<\/span><a style=\"font-size: 13px;line-height: 19px\" title=\"JCW 2013 \u2013 jeudi 21 mars \u2013 la cr\u00e9ation de contenus web\" href=\"https:\/\/www.blog-en-nord.com\/jcw\/2013\/jcw-2013-jeudi-21-mars-la-creation-de-contenus-web\/\" target=\"_blank\">cr\u00e9ation de contenu pour le web<\/a>\u00a0et la matin\u00e9e de cette journ\u00e9e\u00a0<span style=\"font-size: 13px;line-height: 19px\">au <a title=\"JCW 2013 \u2013 vendredi 22 mars matin \u2013 le r\u00e9f\u00e9rencement\" href=\"https:\/\/www.blog-en-nord.com\/jcw\/2013\/jcw-2013-vendredi-22-mars-matin-le-referencement\/\" target=\"_blank\">r\u00e9f\u00e9rencement<\/a> sous toutes ses formes, l&rsquo;apr\u00e8s-midi de la seconde journ\u00e9e est traditionnellement r\u00e9serv\u00e9e au <strong>Web analytics<\/strong>. Nouveaut\u00e9 de cette ann\u00e9e, Elle sera suivi d&rsquo;une conf\u00e9rence de cloture par <strong>Yann Gourvennec,<\/strong> <a href=\"http:\/\/visionarymarketing.com\/\">visionarymarketing<\/a>. co-fondateur de <strong>Media Aces<\/strong> et auteur avec Herv\u00e9 Kabla de <em><strong>Les m\u00e9dias sociaux expliqu\u00e9 \u00e0 mon boss<\/strong><\/em>\u00a0en d\u00e9but de soir\u00e9e.<\/span><\/p>\n<p>Nous avons voulu gard\u00e9 un fil conducteur entre les 2 journ\u00e9es, aussi, des r\u00e9dacteurs web interviendront \u00e9galement ce 2e jour lors de certaines tables rondes ainsi que des r\u00e9f\u00e9renceurs \u00e0 l&rsquo;image de ce qui se fera la veille avec la pr\u00e9sence de r\u00e9f\u00e9renceurs\u2026<\/p>\n<p>La journ\u00e9e du\u00a0<strong>22 mars <\/strong>d\u00e9butera \u00e0 partir de 9 h\u00a0(les horaires \u00a0: 9 h \u2013 12 h avec une pause vers 10 h 30 et <strong>de 13 h 30 &#8211; 16 h 30<\/strong> avec une pause vers 15 h. N&rsquo;oubliez pas \u00e9galement la conf\u00e9rence de cloture entre 18 h et 20 h.<\/p>\n<p><span style=\"font-size: 13px;line-height: 19px\">Nicolas Malo a du d\u00e9clarer forfait dans l&rsquo;organisation cette ann\u00e9e de son WACAMP comme il l&rsquo;a expliqu\u00e9 dans son blog ! Cependant, Nicolas avait d\u00e9j\u00e0 travaill\u00e9 sur l&rsquo;organisation de sa partie et il sera pr\u00e9sent lors de cette apr\u00e8s-midi analytics \ud83d\ude09 Reconnaissons le, nous avons tir\u00e9 profit de son travail !\u00a0<\/span><\/p>\n<h4><em>Le programme des web analytics<\/em><\/h4>\n<ul>\n<li><span style=\"font-size: 13px;line-height: 19px\">Table ronde :\u00a0<\/span><strong style=\"font-size: 13px;line-height: 19px\">l&rsquo;avenir de l&rsquo;analytics<\/strong><span style=\"font-size: 13px;line-height: 19px\"> (13 h 30 &#8211; 15 h) <\/span><span style=\"font-size: 13px;line-height: 19px\">Quel est l&rsquo;avenir \u00e0 terme de l&rsquo;analytics ? Pour mesurer quoi ? Et certainement que la question \u00ab\u00a0big data\u00a0\u00bb sera pos\u00e9e ? est ce que les r\u00e9f\u00e9renceurs vont s&rsquo;approprier le m\u00e9tier ?\u00a0<\/span><\/li>\n<li><span style=\"font-size: 13px;line-height: 19px\">Atelier conf\u00e9rence de <strong>Nicolas Malo<\/strong> (15 h &#8211; 16 h 30\u2026 pr\u00e9voir 17 h, Nicolas, co-auteur du livre Web Analytics\u00a0<\/span><span style=\"font-size: 13px;line-height: 19px\">est aussi bavard \ud83d\ude09<\/span><\/li>\n<li><span style=\"font-size: 13px;line-height: 19px\">En parall\u00e8le, tout le long de l&rsquo;apr\u00e8s-midi, un enchainement de 6 \u00e0 8 mini conf\u00e9rences avec des cas pratiques, etc. compl\u00e9tera le programme.<\/span><\/li>\n<\/ul>\n<p><em>Intervenants<\/em>\u00a0<em>confirm\u00e9s\u00a0<\/em>(la liste n&rsquo;est pas exhaustive, nous la compl\u00e9tons au fil des jours)<\/p>\n<ul>\n<li><span style=\"font-size: 13px;line-height: 19px\">Nicolas Malo<\/span><\/li>\n<li><span style=\"font-size: 13px;line-height: 19px\">Aur\u00e9lien Bouchard<\/span><\/li>\n<li><span style=\"font-size: 13px;line-height: 19px\">Jean-Baptiste Gabellieri<\/span><\/li>\n<li><span style=\"font-size: 13px;line-height: 19px\">Julien coquet<\/span><\/li>\n<li>S\u00e9bastien Monnier<\/li>\n<\/ul>\n<p><span style=\"font-size: 13px;line-height: 19px\">N&rsquo;oubliez pas qu&rsquo;il est imp\u00e9ratif de s&rsquo;inscrire par exemple depuis la page\u00a0<\/span><a style=\"font-size: 13px;line-height: 19px\" title=\"inscription journ\u00e9es du contenu web\" href=\"https:\/\/www.blog-en-nord.com\/jcw\/2013\/jcw-2013-comment-sinscrire\/\">comment s&rsquo;inscrire\u00a0<\/a><span style=\"font-size: 13px;line-height: 19px\">de ce site<\/span><span style=\"font-size: 13px;line-height: 19px\">, car les places seront compt\u00e9es comme chaque ann\u00e9e !<\/span><\/p>\n<p>En soir\u00e9e, vous aurez le privil\u00e9ge et le plaisir de pouvoir \u00e9couter <strong>Yann Gourvennec,<\/strong>\u00a0<a href=\"http:\/\/visionarymarketing.com\/\">visionarymarketing<\/a>. co-fondateur de\u00a0<strong>Media Aces<\/strong>\u00a0et auteur avec Herv\u00e9 Kabla de\u00a0<em><strong>Les m\u00e9dias sociaux expliqu\u00e9 \u00e0 mon boss<\/strong><\/em>.\u00a0Profitez de la page d&rsquo;inscription pour vous inscrire \u00e0 cette conf\u00e9rence en soir\u00e9e.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Alors que la 1er journ\u00e9e des contenus web \u00e0 Lille\u00a0est consacr\u00e9e \u00e0 la\u00a0cr\u00e9ation de contenu pour le web\u00a0et la matin\u00e9e de cette journ\u00e9e\u00a0au r\u00e9f\u00e9rencement sous toutes ses formes, l&rsquo;apr\u00e8s-midi de la seconde journ\u00e9e est traditionnellement r\u00e9serv\u00e9e au Web analytics. Nouveaut\u00e9 de cette ann\u00e9e, Elle sera suivi d&rsquo;une conf\u00e9rence de cloture par Yann Gourvennec, visionarymarketing. co-fondateur &hellip; <a href=\"https:\/\/blog-en-nord.com\/jcw\/2013\/jcw-2013-vendredi-22-mars-apres-midi-web-analytics\/\" class=\"more-link\">Continuer la lecture de <span class=\"screen-reader-text\">JCW 2013 \u2013 vendredi 22 mars apr\u00e8s-midi \u2013 web analytics<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,5],"tags":[7,12,19,23,24,61],"class_list":["post-86","post","type-post","status-publish","format-standard","hentry","category-journees-du-contenu-web","category-web-analytics","tag-analytics","tag-contenu-web","tag-jcw","tag-lille","tag-nord","tag-web-analytics"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>JCW 2013 \u2013 vendredi 22 mars apr\u00e8s-midi \u2013 web analytics - Journ\u00e9es du contenu web - JCW<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog-en-nord.com\/jcw\/2013\/jcw-2013-vendredi-22-mars-apres-midi-web-analytics\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"JCW 2013 \u2013 vendredi 22 mars apr\u00e8s-midi \u2013 web analytics - Journ\u00e9es du contenu web - JCW\" \/>\n<meta property=\"og:description\" content=\"Alors que la 1er journ\u00e9e des contenus web \u00e0 Lille\u00a0est consacr\u00e9e \u00e0 la\u00a0cr\u00e9ation de contenu pour le web\u00a0et la matin\u00e9e de cette journ\u00e9e\u00a0au r\u00e9f\u00e9rencement sous toutes ses formes, l&rsquo;apr\u00e8s-midi de la seconde journ\u00e9e est traditionnellement r\u00e9serv\u00e9e au Web analytics. 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Nouveaut\u00e9 de cette ann\u00e9e, Elle sera suivi d&rsquo;une conf\u00e9rence de cloture par Yann Gourvennec, visionarymarketing. co-fondateur &hellip; Continuer la lecture de JCW 2013 \u2013 vendredi 22 mars apr\u00e8s-midi \u2013 web analytics","og_url":"https:\/\/blog-en-nord.com\/jcw\/2013\/jcw-2013-vendredi-22-mars-apres-midi-web-analytics\/","og_site_name":"Journ\u00e9es du contenu web - JCW","article_author":"https:\/\/www.facebook.com\/eric.delcroix","article_published_time":"2013-02-12T01:50:56+00:00","og_image":[{"url":"https:\/\/www.blog-en-nord.com\/images\/5503961340_9bd056bfdb_m.jpg","type":"","width":"","height":""}],"author":"erdelcroix","twitter_card":"summary_large_image","twitter_creator":"@erdelcroix","twitter_site":"@erdelcroix","twitter_misc":{"\u00c9crit par":"erdelcroix","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blog-en-nord.com\/jcw\/2013\/jcw-2013-vendredi-22-mars-apres-midi-web-analytics\/#article","isPartOf":{"@id":"https:\/\/blog-en-nord.com\/jcw\/2013\/jcw-2013-vendredi-22-mars-apres-midi-web-analytics\/"},"author":{"name":"erdelcroix","@id":"https:\/\/blog-en-nord.com\/jcw\/#\/schema\/person\/5eb67857c34ce7f1fa196f3ed137fb4d"},"headline":"JCW 2013 \u2013 vendredi 22 mars apr\u00e8s-midi \u2013 web analytics","datePublished":"2013-02-12T01:50:56+00:00","mainEntityOfPage":{"@id":"https:\/\/blog-en-nord.com\/jcw\/2013\/jcw-2013-vendredi-22-mars-apres-midi-web-analytics\/"},"wordCount":469,"commentCount":0,"image":{"@id":"https:\/\/blog-en-nord.com\/jcw\/2013\/jcw-2013-vendredi-22-mars-apres-midi-web-analytics\/#primaryimage"},"thumbnailUrl":"https:\/\/www.blog-en-nord.com\/images\/5503961340_9bd056bfdb_m.jpg","keywords":["analytics","contenu web","JCW","Lille","Nord","web analytics"],"articleSection":["Journ\u00e9es du contenu web","web analytics"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/blog-en-nord.com\/jcw\/2013\/jcw-2013-vendredi-22-mars-apres-midi-web-analytics\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/blog-en-nord.com\/jcw\/2013\/jcw-2013-vendredi-22-mars-apres-midi-web-analytics\/","url":"https:\/\/blog-en-nord.com\/jcw\/2013\/jcw-2013-vendredi-22-mars-apres-midi-web-analytics\/","name":"JCW 2013 \u2013 vendredi 22 mars apr\u00e8s-midi \u2013 web analytics - 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