{"id":64,"date":"2013-02-11T18:24:14","date_gmt":"2013-02-11T16:24:14","guid":{"rendered":"https:\/\/www.blog-en-nord.com\/jcw\/?p=64"},"modified":"2013-02-11T18:24:14","modified_gmt":"2013-02-11T16:24:14","slug":"jcw-2013-les-journees-du-contenu-web-a-lille","status":"publish","type":"post","link":"https:\/\/blog-en-nord.com\/jcw\/2013\/jcw-2013-les-journees-du-contenu-web-a-lille\/","title":{"rendered":"JCW 2013 &#8211; les journ\u00e9es du contenu web \u00e0 Lille"},"content":{"rendered":"<figure id=\"attachment_117\" aria-describedby=\"caption-attachment-117\" style=\"width: 269px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-117  \" alt=\"Logo Journ\u00e9es du contenu web\" src=\"https:\/\/blog-en-nord.com\/\/jcw\/wp-content\/uploads\/sites\/2\/2014\/01\/b1f19390f803bd866417faa8af9ef81d.png\" width=\"269\" height=\"269\" \/><figcaption id=\"caption-attachment-117\" class=\"wp-caption-text\">Logo Journ\u00e9es du contenu web<\/figcaption><\/figure>\n<p>Le printemps des contenus web arrive\u2026 Je ne sais pas si vous avez remarqu\u00e9 mais de nombreux articles actuellement insiste sur l&rsquo;importance du contenu marketing pour le web ! Pour notre part, cela fait 8 ans que nous parlons chaque ann\u00e9e de contenu ce qui fait de cette rencontre, l&rsquo;un des \u00e9v\u00e9nements majeurs dans le domaine au niveau Francophone.<\/p>\n<p>Les journ\u00e9es du contenu web en 2013 d\u00e9buteront le <strong>21 mars<\/strong> (jour du printemps) et le <strong>22 mars<\/strong> \u00a0\u00e0 Euratechnologies que nous remercions comme chaque ann\u00e9e pour leur accueil !<\/p>\n<p>Donc, d\u00e8s \u00e0 pr\u00e9sent r\u00e9servez ces deux jours&#8230; pour venir rencontrer les experts internationaux du domaine dans une ambiance studieuse mais sans \u00ab\u00a0prise de t\u00eate\u00a0\u00bb\u00a0!<\/p>\n<p>Cette ann\u00e9e,\u00a0la structuration sur les 2 journ\u00e9es reste identique.<\/p>\n<ul>\n<li>La premi\u00e8re, le 21 est consacr\u00e9 \u00e0 ce qui fait la <strong>cr\u00e9ation du contenu web<\/strong>, ce que certains appelle la m\u00e9diatisation des contenus c&rsquo;est \u00e0 dire la r\u00e9daction, l&rsquo;\u00e9criture, l&rsquo;image, le community management\u2026<\/li>\n<li>La seconde journ\u00e9e comme les ann\u00e9es pr\u00e9c\u00e9dentes sera divis\u00e9e en 2 parties. Le matin, SEO Camp est en charge de l&rsquo;animation concernant le <strong>r\u00e9f\u00e9rencement (SEO, SMO\u2026)<\/strong> et \u00a0l&rsquo;apr\u00e8s-midi, Nicolas ne pouvant s&rsquo;occuper du WACAMP, nous mettons en place une demi-journ\u00e9e inspir\u00e9e par ce que M. Web Analytics organise (il devrait organiser de nouveau l&rsquo;ann\u00e9e prochaine son WACAMP) afin de traiter le <strong>web analytics<\/strong> et Nicolas devrait \u00eatre pr\u00e9sent parmi nous !<\/li>\n<li>La premi\u00e8re particularit\u00e9 de cette ann\u00e9e est la <strong>conf\u00e9rence de\u00a0cl\u00f4ture<\/strong>\u00a0qui se d\u00e9roulera dans l&rsquo;amphith\u00e9\u00e2tre d&rsquo;Euratechnologies qui permettra de se rencontre autour de <strong>Yann Gouvernnec<\/strong>, <a href=\"http:\/\/visionarymarketing.com\/\">visionarymarketing<\/a>. co-fondateur de\u00a0<strong>Media Aces<\/strong>\u00a0et auteur avec Herv\u00e9 Kabla de\u00a0<strong><em>Les m\u00e9dias sociaux expliqu\u00e9 \u00e0 mon boss<\/em><\/strong>\u00a0en d\u00e9but de soir\u00e9e.D&rsquo;autres nouveaut\u00e9s devraient \u00eatre pr\u00e9sentes lors de ces journ\u00e9es.<\/li>\n<\/ul>\n<p>Je pense notamment \u00e0 un partenariat avec une web TV naissante \ud83d\ude09<\/p>\n<p>Le pr\u00e9-programme a \u00e9t\u00e9 mis en ligne dans les groupes <a title=\"JCW 2013\" href=\"https:\/\/www.facebook.com\/groups\/JCWLille\/\" target=\"_blank\">Facebook<\/a> et <a title=\"Journ\u00e9es du contenu web\" href=\"https:\/\/plus.google.com\/u\/0\/communities\/108327726396317326007\" target=\"_blank\">Google +<\/a> de l&rsquo;\u00e9v\u00e9nement voici quelques semaines. Les inscriptions ont \u00e9galement \u00e9t\u00e9 ouvertes dans la foul\u00e9e. Une cinquantaine de privil\u00e9gi\u00e9s (ceux qui nous suivent dans l&rsquo;ann\u00e9e) est d\u00e9j\u00e0 inscrit dont certains viennent de loin, de la m\u00e9tropole ou d&rsquo;ailleurs. Nous ferons le point d&rsquo;ici quelques jours ! Pour m\u00e9moire, le nombre de places est limit\u00e9 \u00e0 150 personnes par jour (r\u00e9partis en 2 salles) et pour la soir\u00e9e de cl\u00f4ture \u00e0 300 personnes !<\/p>\n<p>Il n&rsquo;y aura pas d&rsquo;ap\u00e9ro Blog en Nord comme les ann\u00e9es pr\u00e9c\u00e9dentes, mais jeudi soir, nous nous retrouverons, pour ceux qui le souhaitent, autour d&rsquo;une table dans un restaurant Lillois !<\/p>\n<p>Voici le pr\u00e9-programme des th\u00e9matiques mis en ligne\u2026<\/p>\n<figure id=\"attachment_127\" aria-describedby=\"caption-attachment-127\" style=\"width: 300px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/blog-en-nord.com\/\/jcw\/wp-content\/uploads\/sites\/2\/2013\/02\/JCW-2013-th\u00e8matiques1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-127 \" title=\"Les th\u00e9matiques pr\u00e9visionnelles des journ\u00e9es du contenu web 2013\" alt=\"carte des th\u00e9matiques des journ\u00e9es du contenu web 2013\" src=\"https:\/\/blog-en-nord.com\/\/jcw\/wp-content\/uploads\/sites\/2\/2013\/02\/JCW-2013-th\u00e8matiques1-300x84.png\" width=\"300\" height=\"84\" \/><\/a><figcaption id=\"caption-attachment-127\" class=\"wp-caption-text\">Les th\u00e9matiques des journ\u00e9es du contenu web 2013<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Le 21 et 22 mars prochain, pour la 8e ann\u00e9e cons\u00e9cutive, \u00e0 Lille, on se retrouve tous pour les journ\u00e9es du contenu web<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[10,11,13,19,22,23,24],"class_list":["post-64","post","type-post","status-publish","format-standard","hentry","category-journees-du-contenu-web","tag-contenu","tag-contenu-marketing","tag-contenus-web","tag-jcw","tag-journees-du-contenu-web-2","tag-lille","tag-nord"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>JCW 2013 - les journ\u00e9es du contenu web \u00e0 Lille - Journ\u00e9es du contenu web - JCW<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog-en-nord.com\/jcw\/2013\/jcw-2013-les-journees-du-contenu-web-a-lille\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"JCW 2013 - les journ\u00e9es du contenu web \u00e0 Lille - Journ\u00e9es du contenu web - JCW\" \/>\n<meta property=\"og:description\" content=\"Le 21 et 22 mars prochain, pour la 8e ann\u00e9e cons\u00e9cutive, \u00e0 Lille, on se retrouve tous pour les journ\u00e9es du contenu web\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog-en-nord.com\/jcw\/2013\/jcw-2013-les-journees-du-contenu-web-a-lille\/\" \/>\n<meta property=\"og:site_name\" content=\"Journ\u00e9es du contenu web - JCW\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/eric.delcroix\" \/>\n<meta property=\"article:published_time\" content=\"2013-02-11T16:24:14+00:00\" \/>\n<meta name=\"author\" content=\"erdelcroix\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@erdelcroix\" \/>\n<meta name=\"twitter:site\" content=\"@erdelcroix\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"erdelcroix\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/blog-en-nord.com\\\/jcw\\\/2013\\\/jcw-2013-les-journees-du-contenu-web-a-lille\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/blog-en-nord.com\\\/jcw\\\/2013\\\/jcw-2013-les-journees-du-contenu-web-a-lille\\\/\"},\"author\":{\"name\":\"erdelcroix\",\"@id\":\"https:\\\/\\\/blog-en-nord.com\\\/jcw\\\/#\\\/schema\\\/person\\\/5eb67857c34ce7f1fa196f3ed137fb4d\"},\"headline\":\"JCW 2013 &#8211; 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